随着移动互联网的蓬勃发展,新媒体已成为当代大学生获取信息、表达自我、社交互动的重要平台,对大学生的学习生活产生了深刻的影响。如何正确利用新媒体的优势,改进大学生心理健康教育,提高大学生的心理素质,已成为高校心理教育工作面临的重要研究课题。本文探讨了新媒体环境下高校心理健康教育的工作难点,并提出了针对性的策略。With the vigorous development of the mobile Internet, new media has become an important platform for contemporary college students to obtain information, express themselves, and engage in social interaction, exerting a profound impact on their academic and daily life. How to correctly leverage the advantages of new media to improve mental health education for college students and enhance their psychological quality has become an important research topic for psychological education in colleges and universities. This paper discusses the difficulties in mental health education in colleges and universities under the new media environment and proposes targeted strategies.